By
Vinay Nair

With over two decades of experience in the technology sector, from startups to global giants like IBM and Microsoft, I’m here to help SaaS founders navigate their journey to success.
Read MoreGo-to-market projects have
a lot of moving parts
Get fractional leadership that plans, executes & coaches for all of them
STEP BY STEP
Follow a step-by-step process to avoid missing critical activities when launching something new
Launch confidently with thorough research, meticulous planning, and seamless execution every time
Enhance your success with expert executive coaching to ensure everything is done right, from start to finish
A-Z Flexibility
Our GTM process is both comprehensive and adaptable to your needs
Leverage your existing assets, like branding strategies or competitive analyses, to maximize efficiency
We integrate what you’ve already done, ensuring nothing is wasted & get to market quickly and start selling to customers without delay
What my client Says
Sharon MurdochMarketing Director, HealthOne"Under Vinay's counsel and oversight, HealthOne has been able to create a complete Patient Acquisition strategy through digital acquisition and community events and has built a recognizable and differentiated brand in the Medical and Wellness space"
Mark Smith, VP of Sales & Marketing, Reebee"Reebee was able to build an aligned customer acquisition plan for their B2B GTM Motion and secure funding to launch and hire headcount to take it forward. They continue to leverage Marketing Machines for strategic counsel on the roll out"
Trevor Nimegeers, CEO, ITRAK365"The Results ITRAK was able to leverage the new positioning and GTM plan to apply for and secure funding from Microsoft to launch a GTM program to drive new leads and opportunity into the market. But more importantly, the strategic clarity and alignment that was attained through the GTM advisory was critical to how ITRAK will grow in the future"



